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Indie Hacker Style

Authentic, casual, and transparent - perfect for sharing your startup journey and personal experiments

Key Characteristics

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Bold, curiosity-grabbing hooks

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Short, scannable paragraphs

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Authentic and casual tone

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First-person storytelling

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Actionable takeaways

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Question-based endings

When to Use This Style

Perfect For:

  • • Startup journey updates
  • • Product development stories
  • • Failure and learning posts
  • • Behind-the-scenes content
  • • Side project experiments
  • • Revenue/growth milestones
  • • Tool recommendations from experience

Avoid For:

  • • Formal business announcements
  • • Technical documentation
  • • Corporate communications
  • • Academic or research content
  • • Legal or compliance topics

Content Ideas

Startup Journey

  • • Monthly revenue updates
  • • Product launch retrospectives
  • • Customer acquisition experiments
  • • Pricing strategy changes
  • • Team building challenges

Learning & Mistakes

  • • What I wish I knew before starting
  • • Expensive lessons learned
  • • Tools that changed my workflow
  • • Books/courses that helped
  • • Mentorship experiences
Try Indie Hacker Style

Start creating authentic content that resonates